Sport and social inclusion

The 2024 Olympic Games kick off in no time to show you what the union between sport and entertainment can do. But sport is also about social transformation. That’s why we want to highlight how community sports initiatives can change the lives of the most vulnerable people. In this post we will also explore the […]

Building brands with purpose: the role of corporate identity

Purpose-driven brands are no longer a rare bird, nor is marketing for NGOs a practice that raises suspicions. Generating a positive impact on society is almost on par with achieving economic profit. Citizens demand it, and it’s the smartest option, as is giving branding the importance it deserves. Branding is a key tool for purpose-driven […]

ALL I NEED IS A BALL – ELENA MOLINA

Paloma Pujol is the world footbag champion and the only female freestyler in Spain. She is 32 years old and knows that soon her body won’t respond the same way, but she can’t retire without making sure that other girls will follow in her footsteps.

The 5 best documentaries about Hate

Polarization, misinformation, the rise of the far right… it seems the bad vibes are only increasing. The consequence? Hatred is reignited, creating a climate of intolerance and fear where differences become unbridgeable chasms. At Implícate, we are a socially committed audiovisual production company in Madrid. Therefore, we are clear: understanding the causes of this hatred […]

Environmental advertising campaigns to save the oceans

Every June 8th, a day is celebrated around the world to highlight the role of the oceans in the precarious balance of the planet. Because, if we don’t take care of them, there will be no habitable land. Raising awareness about their fragility and the need to take action to save them is part of […]

Le sienta bien a todo el mundo

The State Coordinator of Fair Trade asks us to carry out a campaign to make known what Fair Trade is to people who do not know it, highlighting the positive impact that the consumption of these products has on people and the planet.

Coceder

Coceder campaña digitalización mundo rural

Implícate is working on a new branding for COCEDER that must take into account the specific needs of this organization, with a presence throughout the country, and that must be able to make its brand image coexist with that of the various Rural Development Centers that make up the confederation.